WildChina is looking to hire a Shanghai-based MICE marketing professional, fluent in both English and Mandarin, to join our team. In this role, you will work to build the positioning and awareness of our corporate services product offerings to enhance our market presence and awareness within a targeted group. This is an excellent opportunity for a passionate individual with a background in the MICE industry and knowledge of China to join an award-winning MICE company.
Location:
Shanghai
Position type:
Full time
Salary:
Subject to experience
Responsibilities:
- Program and event support
- Supporting the corporate services team on programs and events around China
- Social media management (LinkedIn)
- Crafting compelling MICE-related content that aligns with WildChina’s mission and values, showing thought leadership and pioneering in the industry
- Managing paid Ads to achieve target KPIs
- Strategizing to grow follower count and page interactions
- Direct mail marketing
- Crafting regular newsletters
- Strategizing to grow subscriber count and CTR
- Content creation
- Creating regular written and video content around the programs and events the team is running
- Media and PR
- Researching and applying for industry awards
- Seeking out relevant media opportunities and press exposure
- Website management and optimization
- Working with our website team to update and improve the WildChina Corporate Services website
- Trade show preparation and support
- Supporting the BD team with pre- and post- trade show needs including stand design, email outreach, social media announcements
- Reporting
- Delivering an in-depth monthly metrics report on all the above items
Required skills and qualifications:
- Fluent in both Mandarin (HSK 5 or equivalent) and English
- A passion for travel, adventure and storytelling
- Knowledge of and express interest in China, including its culture, politics, geography and
travel destinations - At least one year of experience in the MICE industry and/or a bachelor’s degree in a relevant field, preferably business, marketing or communications
- Ability to produce grammatically and syntactically accurate writing free from typos
- Experience working within and adapting to brand guidelines
- Highly-organized and detail-oriented with the ability to work well with others
- Knowledge of graphic design software including but not limited to: Adobe (Lighroom, Photoshop, InDesign etc.) and Canva
- Multimedia skills and familiarity with video editing/design software is a plus
- Experience using a CRM (Hubspot preferred)
- Experience with website CMS (WordPress preferred)
To apply:
Please send the below to hr@wildchina.com by April 30th, 2025:
- A cover letter
- Your CV/resume
- At least one professional reference (name, job title, phone number and WeChat/email)
- A one-page public-facing document designed around the prompt, “Why China is a distinctive MICE destination worth adding to your list” (in English, 300 words max). This should be angled toward international clients who are not currently living or working in China. *This will be critiqued based on clarity, creativity and craft.
About WildChina
WildChina caters to the curious, the world wanderers, and the wild travelers. We offer socially responsible, off-the-beaten-path adventures tailored to the desires of our leisure, education and corporate clients.
We are proud to be the only China-based firm recognized by National Geographic Adventure as one of the “Best Adventure Travel Companies on Earth”, Travel & Leisure as an “A-List Travel Specialist”, and by Conde Nast as a “Top Travel Specialist”. Our motto is “Creating Life-Changing Experiences”, and we strive to accomplish that through innovative ideas, customized planning and impeccable service.
WildChina exists to push the boundaries of travel while ensuring that our guests leave with memories to last a lifetime. We create journeys and experiences that cross the borders of geography and knowledge, challenging pre-conceptions and inspiring new stories.
From learning to make cheese with a farmer in her home to sipping on Tibetan butter tea with an expert guide, WildChina invites the world to experience China differently. For more information on WildChina, please visit us at www.wildchina.com .
